Meta and Oakley have teamed up to introduce innovative glasses that harness artificial intelligence to assist users as they make a fashion statement. Revealed on June 20, the new Oakley Meta HSTN allows users to access cutting-edge technology hands-free. Equipped with a built-in camera and open-ear speakers, these water-resistant frames enable users to listen to podcasts, stream music, or capture their daily adventures in Ultra HD (3K) quality, as per Meta. Through the power of AI, users can ask Meta questions about the weather, local eateries, culture, and more. A promotional video released by the companies showcases users interacting with Meta by asking questions like “Hey Meta, how strong is the wind today?” or commanding it to record a video. Renowned athlete Tom Brady was spotted sporting Oakley Meta glasses at Fanatics Fest NYC 2025 in New York City on June 20, 2025.
Oakley Global President Caio Amato expressed, “Together with Meta, we are redefining reality. This collaboration is not just about enhancing performance but also about unlocking human potential like never before. This marks the beginning of a new era for sports.” This joint venture follows Meta’s successful smart glasses collaboration with Ray-Ban in 2023, which garnered millions of sales.
The release date for the Oakley Meta HSTN glasses collection has not been disclosed, but interested customers can secure a preorder for $499 starting July 11, with the retail price expected to be $399 later this summer. The Oakley Meta HSTN is set to launch later this summer at a price of $399.
The product will be available for purchase in various countries such as the United States, Canada, United Kingdom, Australia, Germany, France, Italy, Ireland, Austria, Belgium, Sweden, Norway, and Finland. Meta has plans to introduce the product to customers in Mexico, India, and the United Arab Emirates by the end of 2025.
For those eager to be among the first to get their hands on the Oakley Meta HSTN glasses, they can sign up for updates on availability on the official Oakley website.
