Usher received no monetary compensation for his participation in the 2024 Super Bowl Halftime Show. However, the exposure he gained led to a significant increase in Spotify streaming, particularly with his opening song “Caught Up” seeing a surge of 2,000%.
As for Snoop Dogg, his electrifying performance at the Pepsi Halftime Show during the NFL Super Bowl LVI in 2022 did not come with a paycheck. If one were to consider the immense value he brought to the show, some may argue that he deserved at least $100 million for his iconic Crip Walk.
Similarly, Eminem, along with the other iconic hip-hop artists who graced the Super Bowl 2022 stage, did not receive payment for their performances. This tradition of not compensating Halftime performers continued into the following year, with no artists being paid for the 2023 Super Bowl Halftime Show.
When it comes to global superstar Rihanna, her appearance at the Super Bowl Halftime Show also did not come with a financial reward. However, with a net worth exceeding $1 billion, Rihanna is undoubtedly doing just fine without a performance fee.
In the realm of powerhouse performers like Jennifer Lopez, it was revealed that she, along with Shakira, Bad Bunny, and J. Balvin, did not receive payment for their involvement in the Super Bowl Halftime Show. This trend of top-tier artists foregoing payment for the prestigious event has been seen throughout the years.
Reflecting back on the legendary Michael Jackson’s iconic halftime performance at the 1993 Super Bowl, it is noteworthy that the King of Pop initially requested $1 million for his appearance. However, the NFL declined his request, leading Jackson to ultimately perform at the show without compensation.
Lastly, the soulful Mary J. Blige joined the ranks of artists who performed at the Super Bowl Halftime Show without receiving payment in 2022. This included all other artists who shared the stage with her during the memorable event.
In the world of Super Bowl Halftime Shows, the allure of performing on one of the biggest stages in entertainment often outweighs the need for financial compensation, with artists choosing to captivate audiences with their talents without expecting a monetary reward.
